When Purchasing Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Aspect

Stats reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a brand-new car and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.

With the help of other consumers, you quickly select one that works for you. That's how favorable reviews transform consumers into customers.

Source: Consumer Affairs

53% Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and want the best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

60% Of Consumers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With men being twice as likely to be influenced than women.

Reviews and rating data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Incredible 270 Percent

User review statistics show the purchase possibility for an item with 5 reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star rating is the first thing consumers see. Still, users take notice of other elements too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.

Source: Statista

Due To The Fact That They Want To Acquire An Item Or A Service And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Go To Review Sites.

Review sites are places that people go to get the truth about a item, service or business . Users come because they have already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

83% Of All Young Shoppers Were Invited To Leave A Review Recently

Of those invited, 80% of clients did post a review. In general, businesses have asked 66% of all customers to post a review on their company.

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'really frequently'.

Source: Trust You

88% Of Executives Regard Reputation Risk As A Leading Business Issue

Reputation management statistics show a business's reputation does not affect just the customers. Prospective team members likewise take a look at ratings and take a look at reviews.

Source: Deloitte

70 Percent Of Customers Choose To Find Out About A Business By Means Of Posts And Reviews, Rather Than Ads

Advertisements are all well and good, but it deserves attempting a different approach as well. Reviews are without a doubt the very best method to discover the truth about a product or service.

Source: Statuslabs

Positive Reviews Motivate 68% Of Consumers To Use A Local Business

Given that the vast bulk of customers check out reviews, you would want yours to be appealing to brand-new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats show the general appeal of a site can just go so far.

Source: Review Trackers

77% Of Users Don't Rely On Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs

15 Percent Of Buyers Don't Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of prospective consumers will not even think about doing business with a business they can't find opinions about.

Source: Statuslabs

86% Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they spend at your business. If you provide an excellent experience, they will be willing to share it.

Source: Brightlocal

Half Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful people understand the value of being informed. User-generated material has an indisputable influence on customers.

If businesses stop to consider the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal