Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business

Given that the vast bulk of customers read reviews, you would want yours to be enticing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Published On Twitter Can Increase Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

86 Percent Of Customers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the cash they invest at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

74% Of Local Companies Have At Least One Google Review

A single review is far from adequate to improve your website's SERP ranking.

Taking a look at online rankings stats, we found out that a company requires to have a minimum of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'exceptionally influential'.

To highlight the importance of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same consumers are also going to accept slower shipping times for such products.

Source: Turntonetworks

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses in fact make use of them.

Although we now know why customer reviews are so powerful, a lot of businesses apparently don't.

Source: LsaInsider

Google Accounts For 57.5 Percent Of All Reviews All Over The World

As can be expected, Google remains in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

If They Were Asked, 77% Of Clients Would Certainly Submit A Review

More than a 35% would leave a review to educate others about their client encounter and 24% would definitely direct their review to the business itself.

Over a 26% would be willing to submit a review to assist other individuals with their choice making process.

Source: Podium

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of customers, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how good your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

72% Of Clients Won't Take Action Unless They Check Out Some Reviews

Regardless of how attractive your marketing is, you still need client reviews. There is no skirting around it. Customers are still going to hear you out, however they rely on other people more.

Source: My Testimonial Engine

83% Of Customers Don't Rely On Advertising

The standard channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust ads choose to pay attention to clients' recommendations online.

Source: Statuslabs

67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

When customers need to select a service provider, reviews have an enormous impact on their decision.

Source: DemandGenReport

A Single Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated material can do miracles in terms of conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can offer a mind-blowing 44% increase.

Source: RevLocal

Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the producer says. The reason, producers' descriptions are generally ads.

Source: Martech Zone

More Than Half Of People Aged 25 To 34 Posted Reviews

According to Statista, the younger generations are clearly the more opinionated ones.

Source: Statista

70 Percent Of Customers Choose To Learn About A Business Through Reviews And Posts, Instead Of Advertisements

Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the very best method to find the truth about a service or product.

Source: Statuslabs