Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a brand-new car and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read reviews.

With the help of other consumers, you quickly pick a model that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

Over Half Of Consumers Will Not Use An Organisation If It Has Less Than A 4 Star Rating

This stat is one of many that illustrate the value of online ratings. Now that news of consumer satisfaction travels this quick, keeping your consumers happy is more crucial than ever.

57 percent of customers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked just for businesses with an ideal five star score.

Source: Brightlocal

The Majority Of Shoppers Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are evidently the more vocal ones.

Source: Statista

The Typical Review Word Count Has Become 65% Shorter Since 2010

In recent years reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

60 Percent Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and score stats show people value the viewpoint of peers more than any other content.

Source: Collective Bias

Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses in fact utilize them.

Although we now understand why client reviews are so effective, a lot of businesses apparently don't.

Source: LsaInsider

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those same clients are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

Software Reviews Influence Over 98% Of All Buyers

18% of software application purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

86% Of Customers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they spend at your business. If you give them an excellent experience, they will want to share it.

Source: Brightlocal

Positive Reviews Encourage 68% Of Consumers To Choose A Local Business

Because the large majority of consumers read reviews, you'd want yours to be appealing to brand-new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated content can do miracles in terms of conversions.

A single review can have a substantial influence on your business.

A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44 percent increase.

Source: RevLocal