53 Percent Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses in fact utilize them.

Although we now understand why consumer reviews are so powerful, most businesses apparently don't.

Source: LsaInsider

Google Represents 57.5% Of All Reviews Around The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends

Online review statistics put clients' reviews as the most credible source of recommendations. Online reviews usually carry the same weight as advice from family and friends.

Source: Brightlocal

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Aspect

Data reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

74% Of Regional Companies Have At A Minimum, 1 Google Review

One review is far from enough to enhance your site's SERP ranking.

Taking a look at online scores stats, we found out that a company requires to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful people understand the value of being informed. User-generated content has an unassailable effect on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been missing out on. Older individuals are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

73 Percent Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more genuine which is what the prospective consumers are trying to find. Practically a third of customers state written reviews are the only feature that makes them think the sites' reviews are useful and pertinent.

Source: Fan and Fuel

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.

Reviews and score data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

United States Consumers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various elements of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of American clients.

Source: Statista

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Also

We already touched upon the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Customers

24% of US shoppers consider reviews as 'extremely influential'.

To illustrate the significance of online reviews and rankings, did you know that 81% of consumers will pay more for an item with reviews and those exact same consumers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

Due To The Fact That They Desire To Buy A Product Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Visit Review Websites.

Users come due to the fact that they have already formed a buying decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal