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95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'constantly' or 'extremely frequently'.
Source: Trust You
30% Of Customers Feel Favorable To A Business Which Answers Online Reviews
Communicating with your consumers establishes trust. Even something easy like reacting to their reviews and remarks can make them feel valued.
As you might expect, customers who feel this way are happy to invest more cash with a business.
Source: Statuslabs
Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
74% Of Regional Businesses Have At Least 1 Google Review
A single review is far from enough to enhance your website's SERP ranking.
Taking a look at online rankings stats, we found out that a company requires to have an average of 40 reviews before users "Award" it with a star.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Shared On Twitter Can Improve Online Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Online Product Reviews About An Item Can Boost Its Conversion Rate By An Incredible 270%
User review stats reveal the purchase likelihood for a product with five reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
88% Of Executives Consider Reputation Risk As A Top Business Issue
Reputation management statistics show a company's reputation doesn't affect simply the consumers. Prospective team members also take a look at rankings and read reviews.
Source: Deloitte
95% Of Disappointed Consumers Will Return To A Company If A Business Makes An Effort To Solve Issues Rapidly And Efficiently
Customers don't expect you to be perfect. They do anticipate you to take care of things when they go wrong. If there is absolutely nothing else a business can do to solve a concern, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out customer reviews, agree that it increases their buying confidence.
Organizations use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Customer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
Positive Reviews Encourage 68 Percent Of Consumers To Use A Local Business
Given that the huge majority of consumers read reviews, you would want yours to be enticing to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
American Buyers View "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA customers.
Source: Statista