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83% Of All Young Shoppers Were Invited To Give A Review Recently
Of those invited, 80% of clients did leave a review. Overall, companies have asked 66% of all customers to post a review on their business.
Source: Brightlocal
67% Of Customers Say Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider
When clients need to select a solution provider, reviews have an enormous impact on their decision.
Source: DemandGenReport
Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise influence our buying preferences.
According to social reviews statistics, Facebook affects the majority of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics expose that 4 out of five users are likely to trust a local business.
Source: RevLocal
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
95% Of Dissatisfied Customers Will Go Back To A Business If A Business Manages To Solve Problems Quickly And Effectively
Consumers do not anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's absolutely nothing else a business can do to resolve a problem, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to purchase a brand-new car and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.
With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
Visitors Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. Purchasing choices are made rapidly.
Online reviews are clearly persuasive, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
71% Of Millennials Browse Customer Reviews Of Expert Services
More than half of all people in need of a professional service turn to online reviews.
According to online reviews data, 59% used online reviews to pick a legal representative or a doctor.
Younger people (age 18-35) are even more likely to hire a professional based upon online reviews. Just 19% of millennials will think about employing a lawyer without any.
Source: Thomson Reuters
61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Typically two-thirds of companies have excellent and great scores. Just 5% of businesses have a rating below 3 stars.
Source: Brightlocal