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Favorable Reviews Motivate 68% Of Consumers To Choose A Local Business
Considering that the vast bulk of customers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
53% Of Consumers Anticipate Businesses To Respond Within A Week To Negative Reviews
Online review statistics reveal that 63% of consumer reviews go on without a reply. That's regrettable, due to the fact that those companies are losing customers that way.
Source: Review Trackers
When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element
Stats reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are free, a remarkably low number of companies in fact make use of them.
Although we now understand why client reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Clients
24% of US buyers consider reviews as 'exceptionally influential'.
To show the significance of online reviews and scores, did you understand that 81 percent of consumers will pay more for a product with reviews and those same consumers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
Customers Might Invest 31% More With A Business That Has Fantastic Reviews
Pay attention to this statistic. The more detailed other users explain your product and services, the more cash you can charge and consumer review statistics reveal to us precisely how much more.
Source: Martech Zone
53 Percent Of Americans Consider Item Reviews And Scores As The Most Essential Part Of Online Shopping.
Today's buyers are wary and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.
Source: Statista
15% Of Consumers Don't Trust Businesses Without Online Reviews
No trust suggests no interactions. 15 percent of prospective consumers won't even think about working with a company they can't find opinions about.
Source: Statuslabs
89% Of Customers Browse A Companies Reactions To Reviews
Not only do many clients read the review replies, 30% of them highly value them. Almost 96% read the responses to their own reviews.
Source: Brightlocal
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to purchase a new car and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.
With the help of other customers, you quickly pick a model that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, producers' descriptions are essentially advertisements.
Source: Martech Zone
74% Of Local Companies Have At A Minimum, One Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online scores statistics, we learnt that a company needs to have an average of 40 reviews before customers "Award" it with a star.
Source: Brightlocal