Customers Reading Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Buying decisions are made rapidly.

Online reviews are certainly convincing, yet online marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show people choose to comment if they had a positive experience, rather than a negative or average one.

Source: Brightlocal

89% Of Clients Review A Companies Responses To Reviews

Not only do most individuals check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to purchase a new car and there are a number of models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to pick one that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats suggest a company's reputation doesn't impact simply the customers. Prospective employees likewise look at ratings and read reviews.

Source: Deloitte

83% Of All Younger People Were Invited To Post A Review Recently

Of those invited, 80% of clients did give a review. In general, companies have asked 66% of all customers to give a review on their business.

Source: Brightlocal

73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with scores alone.

Client reviews make the stats appear more genuine which is what the potential customers are trying to find. Nearly a third of consumers say composed reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

Most Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower score really helps your overall rating.

According to customer rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase likelihood for an item with 5 reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

74 Percent Of Local Businesses Have At Least 1 Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online scores data, we learnt that a company needs to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

90 Percent Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

15% Of Clients Do Not Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15 percent of possible consumers won't even think about doing business with a company they can't discover opinions about.

Source: Statuslabs