90 Percent Of Clients Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

If They Were Asked, 77% Of Consumers Would Probably Leave A Review

More than a 35% would leave a review to advise others about their consumer encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would be willing to post a review to assist other individuals with their choice making process.

Source: Podium

53% Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be constantly asking for reviews.

Source: Statuslabs

Just 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies actually use them.

Although we now know why customer reviews are so effective, many businesses obviously do not.

Source: LsaInsider

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People expect to see some negative reviews.

Source: Capterra

More Than Half Of Customers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are reportedly the more opinionated ones.

Source: Statista

98% Of Yelp's Browsers Bought From A Business They Discovered On The Website

Usually, 142 million consumers visit Yelp each month. If you have not claimed your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

89% Of Consumers Prefer To Read Reviews On Their Smartphones

Be it via an app or a mobile browser, clients prefer to read reviews on their phones.

Source: Statista

The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010

These days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

Favorable Reviews Motivate 68 Percent Of Customers To Choose Local Businesses

Because the huge majority of customers read reviews, you would want yours to be enticing to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

89% Of Customers Browse A Businesses Replies To Reviews

Not only do many consumers read the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

70% Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how the business is actually doing. Don't depend on that statistic alone.

Source: Brightlocal

A Solitary Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated content can do miracles in terms of conversions.

A single review can have a substantial impact on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer an astonishing 44 percent boost.

Source: RevLocal

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new vehicle and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read the reviews.

With the help of other customers, you manage to pick a model that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the producer states. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone