The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

In recent years reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

Half Of All Millennial's "Always" Check Out Online Reviews For Companies

Younger people understand the worth of being informed. User-generated content has an unassailable impact on customers.

They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

83 Percent Of Customers Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads pick to take notice of customers' recommendations online.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews Across The World

As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

74% Of Local Companies Have At A Minimum, One Google Review

One review is far from adequate to improve your site's SERP ranking.

Looking at online rankings data, we discovered that a company requires to have at least 40 reviews before customers "Award" it with a star.

Source: Brightlocal

49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of consumers, who pay attention to the number of reviews is presently at 46 percent.

Source: Brightlocal

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read many more reviews to get a better idea of how business is actually doing. Do not depend on that statistic alone.

Source: Brightlocal

77% Of Users Do Not Trust Reviews That Are Older Than 3 Months

Clients don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that companies ought to be continuously requesting reviews.

Source: Statuslabs

70 Percent Of Consumers Prefer To Learn About A Business Through Reviews And Posts, Instead Of Advertisements

Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are by far the best way to find the truth about a product or service.

Source: Statuslabs

86% Of Customers Would Think About Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide a good experience, they will be willing to share it.

Source: Brightlocal

77% Of Customers Would Likely Post A Review If They Were Asked

More than a 35% would leave a review to inform others about their consumer experience and 24% would probably direct their review to the business itself.

Over a 26% would be willing to give a review to assist other individuals with their choice making process.

Source: Podium

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, people spend more than five times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

83% Of All Younger Clients Were Asked To Give A Review Recently

Of those asked, 80% of customers did give a review. In general, companies have asked 66% of all clients to leave a review on their company.

Source: Brightlocal

A One Star Increase In Ranking Can Lead To A 5% To 9% Boost In Business Revenue

Businesses that treat consumers fairly usually succeed, review websites help make certain of that.

Source: Statuslabs

88% Of Executives Judge Reputation Risk As A Leading Business Concern

Reputation management stats show a business's reputation does not affect just the customers. Potential team members also look at scores and take a look at reviews.

Source: Deloitte

98% Of Yelp's Visitors Bought From A Business They Discovered On The Site

Generally, 142 million consumers go to Yelp each month. This is as excellent a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal