Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses

Considering that the vast majority of consumers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Only 6% Of Consumers Do Not Trust Client Reviews At All

According to consumer review statistics, a tremendous 19 percent of customers always rely on online reviews and never a purchase without reading reviews first.

Source: Statista

A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Income

Businesses that treat customers honorably typically flourish, review sites help make certain of that.

Source: Statuslabs

89% Of Consumers Read A Businesses Responses To Reviews

Not only do many clients read the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal

73% Of Consumers Believe Written Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more authentic which is what the prospective clients are searching for. Practically a third of customers state composed reviews are the only feature that makes them think the sites' reviews are beneficial and appropriate.

Source: Fan and Fuel

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software application buyers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Just 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of companies really make use of them.

Although we now understand why client reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Customers

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the value of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those exact same customers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

At the present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews

Staying connected with your clients creates trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.

As you might expect, clients who feel this way are going to invest more money with a company.

Source: Statuslabs

88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management statistics indicate a business's reputation does not affect just the consumers. Prospective employees likewise look at ratings and read reviews.

Source: Deloitte

Google Accounts For 57.5 Percent Of All Reviews Around The Globe

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

77% Of Users Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that businesses ought to be constantly asking for reviews.

Source: Statuslabs

74% Of Local Companies Have At Least One Google Review

A single review is far from enough to enhance your site's SERP ranking.

Looking at online rankings stats, we found out that a company needs to have at least 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Reviews Shared On Twitter Can Increase Sales By 6.46 Percent

Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo