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53% Of Customers Expect Companies To Answer Back Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of consumer reviews stay without a reaction. That's too bad, since those companies are losing customers that way.
Source: Review Trackers
If A Business Manages To Resolve Problems Rapidly And Efficiently, 95% Of Unsatisfied Customers Will Go Back To A Business
Consumers don't expect you to be perfect. When things go wrong, they do expect you to fix things. If there is nothing else a business can do to fix an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
90 Percent Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people say about very first impressions?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your website.
Source: Martech Zone
USA Buyers View "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on various aspects of the shopping experience when people read reviews. However according to online review statistics, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
Most Best Selling Products Have An Average Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower score in fact helps your overall rating.
According to client rating stats, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. Nonetheless, they realize the massive effect user rankings have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
A One Star Boost In Score Can Cause A 5% To 9% Boost In Business Income
Businesses that treat consumers honorably usually flourish, review sites help make certain of that.
Source: Statuslabs
The Typical Review Length Has Actually Become 65% Shorter Since 2010
Lately reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how the business is actually doing. Don't depend on that figure alone.
Source: Brightlocal
63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review stats show the basic popularity of a website can only go so far when it comes to trust.
Source: Review Trackers
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star score is the first thing consumers see. Still, users take note of other elements too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.
Source: Statista
73 Percent Of Consumers Think Written Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Client reviews make the stats appear more genuine which is what the potential customers are trying to find. Practically a 3rd of consumers state written reviews are the only feature that makes them believe the sites' reviews are pertinent and useful.
Source: Fan and Fuel
89% Of Consumers Review A Companies Reactions To Reviews
Not only do most consumers read the review replies, 30% of them value them highly. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
60% Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and score stats show individuals value the opinion of peers more than any other content.
Source: Collective Bias
83 Percent Of Consumers Do Not Trust Advertising
The conventional channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust ads choose to focus on consumers' suggestions online.
Source: Statuslabs