49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

82 Percent Of Customers Go To Review Sites Because They Wish To Buy A Service Or An Item And Wish To Get The Truth About The Businesses Products And Services.

Users come because they have actually currently formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses actually make use of them.

Although we now understand why client reviews are so powerful, most businesses apparently do not.

Source: LsaInsider

A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Income

Businesses that treat customers fairly normally prosper, review websites help make certain of that.

Source: Statuslabs

Users Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, buying choices are made rapidly.

Online reviews are undoubtedly persuasive, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Only 6 Percent Of Consumers Do Not Trust Consumer Reviews At All

According to consumer review statistics, a whopping 19% of customers constantly rely on online reviews and never a purchase without reading reviews first.

Source: Statista

83 Percent Of Clients Don't Trust Advertising

The traditional channels to reach clients aren't as influential as they used to be. Many users who no longer trust advertisements choose to take note of consumers' recommendations online.

Source: Statuslabs

The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010

At the present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of tweet on twitter.

Source: Review Trackers

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

USA Consumers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on different aspects of the shopping experience when people read reviews. But according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of US customers.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star rating is the first thing consumers see. Still, users pay attention to other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US customers.

Source: Statista

91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review statistics put clients' reviews as the most credible source of suggestions. Online reviews generally carry the exact same weight as advice from friends and family.

Source: Brightlocal

95% Of Unhappy Customers Will Return To A Business If A Business Manages To Solve Issues Quickly And Effectively

Customers don't anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there's absolutely nothing else a company can do to resolve a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Software Reviews Influence Over 98% Of All Buyers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

53% Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista