Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, individuals devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

When it comes to trust, these online review stats show the general appeal of a site can just go so far.

Source: Review Trackers

60% Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced significantly by blogs and reviews on social media. With men being two times as likely to be affected than ladies.

Reviews and score statistics show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

People Reading Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users

Mobile users choose to get things done faster. Therefore, purchasing choices are made quickly.

Online reviews are undoubtedly convincing, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

83% Of Consumers Don't Trust Advertising

The conventional channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust advertisements choose to pay attention to clients' suggestions online.

Source: Statuslabs

77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how excellent your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses ought to be continuously requesting reviews.

Source: Statuslabs

74% Of Local Companies Have At A Minimum, One Google Review

A single review is far from enough to improve your website's SERP ranking.

Looking at online ratings statistics, we learnt that a business needs to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

89% Of Customers Review A Companies Responses To Reviews

Not only do most clients read the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

83% Of All Younger Clients Were Asked To Give A Review Recently

Of those asked, 80% of clients did leave a review. In general, companies have actually asked 66% of all customers to give a review on their company.

Source: Brightlocal

If They Were Asked, 77% Of Consumers Would Most Likely Submit A Review

More than a 35% would submit a review to educate others about their consumer encounter and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to give a review to assist other individuals with their decision making process.

Source: Podium

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat consumers well normally prosper, review websites help ensure of that.

Source: Statuslabs

The Average Review Length Has Gotten 65% Much Shorter Since 2010

Lately reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

73 Percent Of Customers Believe Client Reviews Are More Important Than Star And Number Ratings

Online review data make it clear individuals aren't satisfied with ratings alone.

Written reviews make the stats appear more genuine which is what the prospective clients are searching for. Practically a third of consumers state written reviews are the only feature that makes them think the sites' reviews are relevant and beneficial.

Source: Fan and Fuel

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to purchase a new automobile and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.

With the help of other consumers, you quickly pick one that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

The Majority Of Shoppers Aged 25 To 34 Posted Reviews

According to Statista, the more youthful generations are evidently the more vocal ones.

Source: Statista

72 Percent Of Consumers Won't Take Action Unless They Check Out Some Reviews

No matter how attractive your marketing is, you still require client reviews. There's no way around it. Customers are still willing to hear you out, but they rely on other people more.

Source: My Testimonial Engine

82 Percent Of Consumers Visit Review Websites Because They Want To Acquire A Service Or A Product And Want To Get The Facts About Business Services And Products.

Users come due to the fact that they have actually already formed a purchase decision. The bulk of them (89%) purchase within a week of their visit.

Source: RevLocal

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and want the very best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the buying decision.

Source: Statista