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70 Percent Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people read much more reviews to get a clear view of how the business is in fact doing. Do not depend on that figure alone.
Source: Brightlocal
49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of customers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review data, people devote more than 5 times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.
Source: Reevoo
If A Company Takes Care Of Problems Quickly And Efficiently, 95% Of Unsatisfied Clients Will Go Back To A Company
Clients don't anticipate you to be perfect. They do expect you to deal with things when they go wrong. If there is absolutely nothing else a business can do to deal with an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
70% Of Consumers Choose To Find Out About A Business Through Posts And Reviews, Instead Of Advertisements
Advertisements are all well and good, however it's worth trying a different approach too. Reviews are without a doubt the very best way to find the truth about a service or product.
Source: Statuslabs
Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are free, a remarkably low number of businesses actually utilize them.
Although we now understand why customer reviews are so effective, the majority of businesses apparently do not.
Source: LsaInsider
52% Of Consumers Rely On A Product More If It Has Negative Reviews Also
We already touched upon the positive and negative reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. People expect to see some negative reviews.
Source: Capterra
When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Element
Stats reveal that reviews were more successful than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
88% Of Executives Regard Reputation Risk As A Top Business Problem
Reputation management statistics show a company's reputation doesn't impact simply the clients. Prospective team members also take a look at rankings and take a look at reviews.
Source: Deloitte
90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your site.
Source: Martech Zone
Software Application Reviews Impact Over 98% Of All Buyers
18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to buy a brand-new automobile and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read online reviews.
With the help of other people, you manage to pick one that works for you. That's how favorable reviews convert customers into consumers.
Source: Consumer Affairs
Just 6% Of Customers Don't Trust Customer Reviews At All
According to consumer review data, a whopping 19% of customers constantly rely on online reviews and never a buy without reading reviews first.
Source: Statista
83% Of All Younger People Were Asked To Leave A Review Recently
Of those invited, 80% of clients did post a review. In general, businesses have asked 66% of all clients to post a review on their business.
Source: Brightlocal
74 Percent Of Local Companies Have At Least 1 Google Review
A single review is far from adequate to enhance your website's SERP ranking.
Taking a look at online rankings statistics, we found out that a company requires to have approximately 40 reviews before people "Award" it with a star.
Source: Brightlocal