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70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people check out a lot more reviews to get an idea of how the business is actually doing. Do not depend on that figure alone.
Source: Brightlocal
15 Percent Of People Do Not Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15 percent of potential clients won't even think about working with a business they can't discover opinions about.
Source: Statuslabs
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Customers expect to see some negative reviews.
Source: Capterra
53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of Online Shopping.
Today's shoppers are smart and desire the best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
If A Business Deals With Problems Rapidly And Efficiently, 95% Of Unhappy Consumers Will Go Back To A Company
Consumers do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there is nothing else a business can do to resolve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
77% Of Consumers Would Likely Submit A Review If They Were Asked
More than a 35% would post a review to inform others about their consumer encounter and 24% would undoubtedly direct their review to the business itself.
Over a 26% would want to leave a review to help other individuals with their choice making process.
Source: Podium
Only 6% Of Customers Don't Trust Customer Reviews At All
According to consumer review stats, a massive 19 percent of consumers always trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, makers' descriptions are basically ads.
Source: Martech Zone
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they read reviews 'constantly' or 'extremely often'.
Source: Trust You
77% Of Customers Don't Rely On Reviews That Are Older Than 3 Months
Clients don't care how excellent your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews
Online review statistics prove that 63% of client reviews remain without a reply. That's regrettable, since those companies are losing clients that way.
Source: Review Trackers
Consumers Might Invest 31% More With A Business That Has Great Reviews
Pay attention to this statistic. The better other users describe your product or service, the more money you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews
Keeping in touch with your customers establishes trust. Even something like responding to their comments and reviews can make them feel appreciated.
As you may anticipate, customers who feel this way are going to invest more money with a business.
Source: Statuslabs
Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social network which can also influence our buying decisions.
According to social media reviews data, Facebook affects over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics reveal that 4 out of 5 users are most likely to trust a local business.
Source: RevLocal
A One Star Boost In Score Can Cause A 5% To 9% Boost In Business Revenue
Businesses that treat customers well normally succeed, review sites help make certain of that.
Source: Statuslabs