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Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are essentially advertisements.
Source: Martech Zone
Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Because the vast majority of consumers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Generally two thirds of businesses have great and outstanding ratings. Only 5% of companies have a ranking listed below three stars.
Source: Brightlocal
67% Of Consumers Admit Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
Reviews have a huge effect on their decision when customers have to choose a solution provider.
Source: DemandGenReport
Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270%
User review statistics reveal the purchase likelihood for a product with 5 reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center
70% Of Customers Prefer To Find Out About A Business Through Articles And Reviews, Rather Than Ads
Ads are all well and good, but it deserves attempting a different approach as well. Reviews are by far the best method to find the truth about a product or service.
Source: Statuslabs
The Typical Review Length Has Gotten 65% Much Shorter Since 2010
Now a days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of tweet on twitter.
Source: Review Trackers
Only 6 Percent Of Consumers Don't Rely On Client Reviews At All
According to consumer review statistics, a whopping 19% of customers constantly rely on online reviews and never a buy without checking out reviews first.
Source: Statista
83 Percent Of Customers Don't Rely On Advertising
The conventional channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust ads choose to take note of customers' recommendations online.
Source: Statuslabs
Unfavorable Reviews Can Increase Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your site. According to online review data, individuals devote more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.
Source: Reevoo
90 Percent Of Buyers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals say about impressions, right?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to compose one.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users take note of other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of American consumers.
Source: Statista
More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70%
One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
53% Of Consumers Expect Businesses To Reply Within A Week To Negative Reviews
Online review statistics prove that 63% of consumer reviews stay without a response. That's regrettable, because those businesses are losing customers that way.
Source: Review Trackers
Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses actually use them.
Although we now know why client reviews are so effective, most businesses obviously do not.
Source: LsaInsider
30% Of Clients Feel Positive About A Business Which Answers Online Reviews
Communicating with your clients builds their trust. Even something easy like reacting to their comments and reviews can make them feel valued.
As you may anticipate, customers who feel this way are ready to spend more money with a business.
Source: Statuslabs