63.6% Of Consumers Visit Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review statistics show the basic popularity of a site can only go so far when it concerns trust.

Source: Review Trackers

The Majority Of Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a supplier. Online review trends show people choose to comment if they had a positive experience, rather than a negative or mediocre one.

Source: Brightlocal

90% Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

98 Percent Of Yelp's Site Visitors Bought From A Business They Found On The Site

Typically, 142 million customers visit Yelp every month. This is as great a time as any if you have not declared your complimentary Yelp business page.

Source: RevLocal

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star ranking is the first thing consumers see. Still, users pay attention to other elements too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of USA consumers.

Source: Statista

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

91% Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review stats put clients' reviews as the most trustworthy source of recommendations. Online reviews typically carry the very same weight as guidance from friends and family.

Source: Brightlocal

Since They Want To Buy A Service Or A Product And Want To Get The Facts About The Businesses Products And Services, 82% Of Consumers Go To Review Sites.

Users come due to the fact that they have currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Utilize A Business

This stat is one of numerous that show the importance of online rankings. Now that news of client satisfaction travels this fast, keeping your clients pleased is more crucial than ever.

57% of consumers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked only for companies with a perfect five star ranking.

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management stats indicate a company's reputation doesn't impact simply the customers. Prospective team members also take a look at rankings and take a look at reviews.

Source: Deloitte

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out client reviews, concur that it increases their buying confidence.

Companies utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Published On Twitter Can Increase Revenues By 6.46 Percent

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

77% Of Users Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

United States Buyers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on different aspects of the shopping experience when individuals check out reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of USA consumers.

Source: Statista

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do wonders in regards to conversions.

A single review can have a massive impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can offer a mind-blowing 44% increase.

Source: RevLocal

Software Reviews Influence Over 98 Percent Of All Purchasers

18% of software application purchasers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra