Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Only 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses really use them.

Although we now understand why consumer reviews are so powerful, the majority of businesses apparently do not.

Source: LsaInsider

77% Of Clients Would Likely Post A Review If They Were Asked

More than a 35% would do it to educate others about their customer encounter and 24% would definitely direct their review to the company itself.

Over a 26% would be willing to post a review to assist other people with their decision making process.

Source: Podium

90% Of Users Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about very first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

88% Of Executives Judge Reputation Risk As A Leading Business Concern

Reputation management stats indicate a business's reputation doesn't impact simply the customers. Prospective team members also look at rankings and take a look at reviews.

Source: Deloitte

Many Best Selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to client rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people read a lot more reviews to get a better idea of how the business is actually doing. Do not depend on that fact alone.

Source: Brightlocal

67% Of Consumers Suggest Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

Reviews have a massive effect on their decision when clients have to pick a service provider.

Source: DemandGenReport

71% Of Millennials Browse Customer Reviews Of Professional Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews stats, 59% used online reviews to select a lawyer or a physician.

Younger people (age 18-35) are even more likely to employ an expert based upon online reviews. Just 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

83% Of All Younger Buyers Were Invited To Submit A Review Recently

Of those asked, 80% of clients did leave a review. Overall, businesses have actually asked 66% of all consumers to post a review on their company.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our buying preferences.

According to social reviews data, Facebook impacts the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics expose that 4 out of five users are likely to rely on a local business.

Source: RevLocal

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. People expect to see some unfavorable reviews.

Source: Capterra

Customers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done much faster. For that reason, buying decisions are made rapidly.

Online reviews are obviously persuasive, yet online marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone