88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a company's reputation doesn't affect simply the customers. Prospective employees also look at ratings and take a look at reviews.

Source: Deloitte

73% Of Customers Think Customer Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear individuals aren't pleased with scores alone.

Consumer reviews make the stats appear more genuine which is what the prospective customers are looking for. Almost a third of consumers state composed reviews are the only feature that makes them believe the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

89% Of Clients Read A Companies Reactions To Reviews

Not only do the majority of consumers read the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Google Represents 57.5% Of All Reviews Worldwide

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Reviews Shared On Twitter Can Improve Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

74 Percent Of Regional Companies Have At Least 1 Google Review

One review is far from adequate to enhance your site's SERP ranking.

Taking a look at online rankings stats, we learnt that a company needs to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the massive effect user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

61% Of Regional Businesses Have An Average Rating Of 4 To 5 Stars

Overall 2 out of 3 businesses have exceptional and awesome rankings. Only 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

American Shoppers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

When individuals read reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Earnings

Businesses that treat customers well generally succeed, review sites help make certain of that.

Source: Statuslabs

72% Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how tempting your marketing is, you still require consumer reviews. There is no skirting around it. Consumers are still happy to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

90 Percent Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies really utilize them.

Although we now know why customer reviews are so powerful, most businesses apparently don't.

Source: LsaInsider