Over Half Of Consumers Will Not Use A Service If It Has Less Than A 4 Star Ranking

This stat is among many that show the importance of online ratings. Now that news of customer satisfaction travels this quick, keeping your consumers happy is more important than ever.

57 percent of customers have looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked only for services with a best five star ranking.

Source: Brightlocal

77% Of Clients Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how excellent your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses need to be continuously requesting reviews.

Source: Statuslabs

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the value of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those same customers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a remarkably low number of companies in fact utilize them.

Although we now know why client reviews are so effective, the majority of businesses apparently don't.

Source: LsaInsider

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.

Today's buyers are wary and desire the best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

Google Represents 57.5 Percent Of All Reviews World Wide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

The Majority Of Best-selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower rating in fact helps your overall score.

According to client rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

77% Of Consumers Would Leave A Review If They Were Asked

More than a 35% would post a review to inform others about their customer experience and 24% would definitely direct their review to the company itself.

Over a 26% would want to leave a review to assist other people with their decision making process.

Source: Podium

90% Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what people state about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

Due To The Fact That They Desire To Purchase A Service Or A Product And Desire To Get The Truth About The Businesses Items And Services, 82 Percent Of Consumers Visit Review Sites.

Users come because they have actually already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

US Shoppers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When individuals read reviews, they concentrate on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US consumers.

Source: Statista

67% Of Consumers Report Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider

Reviews have an enormous effect on their decision when consumers have to choose a solution provider.

Source: DemandGenReport

72 Percent Of Clients Will Not Take Action Before They Read Some Reviews

Irrespective of how appealing your marketing is, you still need client reviews. There's no skirting around it. Consumers are still going to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars

Typically two thirds of companies have good and awesome rankings. Only 5% of businesses have a ranking below 3 stars.

Source: Brightlocal