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70% Of Consumers Choose To Discover A Business Through Reviews And Short Articles, Instead Of Advertisements
Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best way to find the truth about a product or service.
Source: Statuslabs
88% Of Executives Consider Reputation Risk As A Leading Business Concern
Reputation management statistics suggest a company's reputation doesn't impact simply the consumers. Prospective employees also look at scores and read reviews.
Source: Deloitte
Reviews Published On Twitter Can Improve Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization
The star score is the first thing customers see. Still, users take note of other elements too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States consumers.
Source: Statista
86% Of Consumers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not just because of the cash they invest at your business. They will be prepared to share it if you provide them a great experience.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
If They Were Asked, 77% Of Customers Would Definitely Submit A Review
More than a 35% would leave a review to advise others about their client experience and 24% would definitely direct their review to the company itself.
Over a 26% would be willing to give a review to assist other people with their decision making process.
Source: Podium
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing preferences.
According to social reviews statistics, Facebook affects the majority of users' purchase decisions.
If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business.
Source: RevLocal
77% Of Buyers Don't Trust Reviews That Are Older Than 3 Months
Consumers don't care how excellent your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Utilize A Service
This stat is one of many that highlight the significance of online scores. Now that news of client complete satisfaction travels this quick, keeping your clients delighted is more vital than ever.
57 percent of consumers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked only for businesses with an ideal five star score.
Source: Brightlocal
70% Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people read many more reviews to get a better idea of how the business is in fact doing. Don't depend upon that statistic alone.
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'extremely frequently'.
Source: Trust You
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
49 Percent Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.
The share of consumers, who take notice of the number of reviews is presently at 46 percent.
Source: Brightlocal
89% Of Customers Read A Companies Reactions To Reviews
Not only do many consumers read the review replies, 30% of them highly value them. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
Favorable Reviews Encourage 68 Percent Of Customers To Use A Local Business
Because the vast majority of consumers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal