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74% Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from sufficient to enhance your website's SERP ranking.
Taking a look at online ratings stats, we found out that a business needs to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
83% Of Customers Don't Rely On Advertising
The conventional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust advertisements choose to pay attention to clients' recommendations online.
Source: Statuslabs
Google Represents 57.5 Percent Of All Reviews Across The Globe
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
86 Percent Of Consumers Would Think About Writing A Review For A Business
Your consumers are your most important resource, and it's not only because of the cash they invest at your business. They will be willing to share it if you provide them a great experience.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Clients
24% of US consumers consider reviews as 'extremely influential'.
To show the value of online reviews and ratings, did you know that 81% of customers will pay more for an item with reviews and those exact same clients are likewise happy to accept slower shipping times for such items.
Source: Turntonetworks
89% Of Consumers Choose To Read Reviews On Their Smartphones
Be it by means of an app or a mobile internet browser, folks prefer to read reviews on their phones.
Source: Statista
Reviews Published On Twitter Can Help Grow Online Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to purchase a brand-new vehicle and there are several models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other people, you manage to choose a model that works for you. That's how positive reviews transform customers into customers.
Source: Consumer Affairs
53% Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.
Today's consumers are smart and want the very best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.
Source: Statista
89% Of Consumers Browse A Companies Feedback To Reviews
Not only do most clients read the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Expert Services
More than half of all individuals in need of a professional service turn to online reviews.
According to online reviews statistics, 59% used online reviews to choose a medical professional or a lawyer.
Younger people (age 18-35) are even more likely to hire an expert based on online reviews. Only 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'extremely often'.
Source: Trust You
Many Popular Items Have A Typical Rating Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Often a lower rating really helps your overall rating.
According to consumer rating stats, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
15% Of Buyers Do Not Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of prospective customers will not even think about doing business with a business they can't discover viewpoints about.
Source: Statuslabs
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the massive effect user scores have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc