More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all people in need of a professional service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to choose a physician or a lawyer.

Young people (age 18-35) are a lot more likely to hire a professional based on online reviews. Just 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management statistics show a company's reputation doesn't impact simply the clients. Prospective employees likewise take a look at scores and take a look at reviews.

Source: Deloitte

More Than Half Of Individuals Aged 25-34 Gave Reviews

According to Statista, the younger generations are clearly the more vocal ones.

Source: Statista

A Lot Of Best-selling Products Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower score really helps your overall score.

According to customer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Only 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually make use of them.

Although we now understand why consumer reviews are so powerful, most businesses apparently don't.

Source: LsaInsider

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your website. According to online review data, people devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

77% Of Buyers Do Not Trust Reviews That Are Older Than 3 Months

Clients don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With men being twice as likely to be affected than ladies.

Reviews and rating data show people value the viewpoint of peers more than any other content.

Source: Collective Bias

If A Company Deals With Issues Quickly And Efficiently, 95% Of Disappointed Clients Will Go Back To A Business

Clients do not expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's absolutely nothing else a business can do to resolve an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new vehicle and there are several models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.

With the help of other customers, you quickly decide on one that works for you. That's how favorable reviews transform customers into consumers.

Source: Consumer Affairs

A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Revenue

Businesses that treat clients honorably generally succeed, review websites help make certain of that.

Source: Statuslabs

53% Of Consumers Expect Businesses To Reply Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews stay without a response. That's regrettable, since those companies are losing customers that way.

Source: Review Trackers

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Typically, 142 million customers check out Yelp on a monthly basis. If you haven't declared your free Yelp business page, this is as good a time as any.

Source: RevLocal

30% Of Consumers Feel Favorable To A Company Which Reacts To Online Reviews

Staying connected with your clients establishes trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.

As you might expect, clients who feel this way are happy to invest more money with a business.

Source: Statuslabs