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89% Of Individuals Prefer To Read Reviews On Their Smartphones
Be it via an app or a mobile web browser, people young and old prefer to read reviews on their mobile phones.
Source: Statista
One-half Of All Millennial's "Always" Read Online Reviews For Companies
Younger individuals know the worth of being informed. User-generated content has an unassailable effect on consumers.
If businesses think of the power of customer reviews over millennials, they will realize what they've been missing out on. Older individuals are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
90% Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about very first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your website.
Source: Martech Zone
77% Of Consumers Would Likely Leave A Review If They Were Asked
More than a 35% would leave a review to advise others about their client encounter and 24% would rather direct their review to the company itself.
Over a 26% would want to give a review to help other people with their choice making process.
Source: Podium
95% Of Dissatisfied Clients Will Go Back To A Business If A Company Takes Care Of Problems Rapidly And Effectively
Consumers do not anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there is absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Negative Reviews Can Improve Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive driver for users to devote more time on your site. According to online review data, individuals devote more than five times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
89% Of Consumers Read A Businesses Reactions To Reviews
Not only do a lot of shoppers check out the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.
Source: Brightlocal
Only 6% Of Consumers Do Not Rely On Client Reviews At All
According to customer review statistics, a tremendous 19% of customers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
A Lot Of Best-selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to customer rating statistics, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
70% Of Consumers Choose To Find Out About A Business By Means Of Articles And Reviews, Rather Than Advertisements
Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the very best way to find the truth about a product or service.
Source: Statuslabs
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies actually use them.
Although we now know why client reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider