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Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
83 Percent Of Customers Do Not Rely On Advertising
The traditional channels to reach clients aren't as prominent as they used to be. The majority of users who no longer trust ads pick to take note of clients' recommendations online.
Source: Statuslabs
89% Of Consumers Browse A Companies Responses To Reviews
Not only do many individuals read the review replies, 30% of them hold them in high regard. Practically 96% read the responses to their own reviews.
Source: Brightlocal
Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
Consumers Could Spend 31% More With A Business That Has Fantastic Reviews
Focus on this fact. The better other users describe your product or service, the more cash you can charge and consumer review stats reveal to us precisely just how much more.
Source: Martech Zone
77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months
Clients don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
72 Percent Of Consumers Will Not Take Action Before They Check Out Some Reviews
No matter how enticing your marketing is, you still need customer reviews. There is no other way around it. Consumers are still ready to hear you out, but they rely on other people more.
Source: My Testimonial Engine
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, agree that it increases their buying confidence.
Companies utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Clients Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users
Mobile users prefer to get things done much faster. For that reason, buying decisions are made rapidly.
Online reviews are certainly convincing, yet online marketers haven't always come to value the power of them.
Source: Martech Zone
49% Of Consumers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency too.
The share of clients, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent
User review stats show the purchase likelihood for a product with 5 reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center