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Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive force for users to devote more time on your site. According to online review stats, individuals devote more than five times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a brand-new automobile and there are a number of models which fit your criteria. How do you pick the best one for you? Well, you read reviews.
With the help of other people, you manage to pick one that works for you. That's how positive reviews convert customers into consumers.
Source: Consumer Affairs
Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses in fact make use of them.
Although we now know why client reviews are so effective, a lot of businesses apparently don't.
Source: LsaInsider
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the huge effect user ratings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
US Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
When individuals check out reviews, they focus on different elements of the shopping experience. However according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of American consumers.
Source: Statista
90% Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business
You know what people state about impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
Software Reviews Influence Over 98 Percent Of All Buyers
18 percent of software application buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
53% Of Customers Expect Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of customer reviews go on without a reaction. That's too bad, because those companies are losing customers that way.
Source: Review Trackers
72% Of Clients Will Not Take Action Unless They Read Some Reviews
No matter how attractive your marketing is, you still need consumer reviews. There's no other way around it. Clients are still going to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine