Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies actually make use of them.

Although we now know why customer reviews are so powerful, most businesses obviously don't.

Source: LsaInsider

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Data reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

90 Percent Of Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about first impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

When clients need to pick a solution provider, reviews have an enormous effect on their decision.

Source: DemandGenReport

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they spend at your business. If you give them a great experience, they will want to share it.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star ranking is the first thing consumers see. Still, users pay attention to other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated content has an unassailable impact on consumers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

If A Business Takes Care Of Issues Quickly And Efficiently, 95% Of Dissatisfied Customers Will Return To A Business

Customers don't expect you to be perfect. They do anticipate you to deal with things when they go wrong. If there's nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

70 Percent Of Customers Prefer To Discover A Business Via Articles And Reviews, Rather Than Ads

Ads are all well and good, however it's worth attempting a different approach also. Reviews are by far the best method to find the truth about a service or product.

Source: Statuslabs

77% Of Clients Would Definitely Submit A Review If They Were Asked

More than a 35% would post a review to notify others about their client encounter and 24% would definitely direct their review to the company itself.

Over a 26% would want to submit a review to help other individuals with their decision making process.

Source: Podium

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

The Majority Of Shoppers Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are plainly the more opinionated ones.

Source: Statista

Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business

Given that the large bulk of consumers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones

Online review stats place clients' reviews as the most reliable source of recommendations. Online reviews normally bring the same weight as guidance from loved ones.

Source: Brightlocal

15% Of Customers Don't Trust Businesses Without Any Online Reviews

No trust means no interactions. 15 percent of potential consumers won't even consider doing business with a business they can't find opinions about.

Source: Statuslabs