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95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Most Popular Items Have An Average Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to consumer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who check out client reviews, agree that it increases their purchasing confidence.
Organizations utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all people in need of an expert service rely on online reviews.
According to online reviews statistics, 59% used online reviews to select a doctor or a lawyer.
Young people (age 18-35) are much more likely to hire an expert based on online reviews. Just 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
Majority Of Consumers Will Not Use A Business If It Has Less Than A 4 Star Score
This stat is one of lots of that show the importance of online scores. Now that news of client satisfaction travels this quick, keeping your clients pleased is more important than ever.
57 percent of customers have searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for organizations with a best five star ranking.
Source: Brightlocal
Software Reviews Impact Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
30% Of Consumers Feel Positive About A Business Which Responds To Online Reviews
Corresponding with your consumers develops trust. Even something as simple as reacting to their comments and reviews can make them feel appreciated.
As you might expect, customers who feel this way are happy to invest more cash with a business.
Source: Statuslabs
72 Percent Of Consumers Won't Take Action Before They Check Out Some Reviews
Regardless of how enticing your marketing is, you still need client reviews. There's no other way around it. Customers are still ready to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site
Usually, 142 million customers go to Yelp each month. This is as good a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Customers
24% of US consumers consider reviews as 'incredibly influential'.
To show the importance of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those exact same consumers are also willing to accept slower shipping times for such items.
Source: Turntonetworks
95% Of Dissatisfied Customers Will Return To A Company If A Business Deals With Problems Rapidly And Efficiently
Consumers do not anticipate you to be perfect. When things go wrong, they do anticipate you to remedy things. If there's absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday