The Typical Review Length Has Become 65% Much Shorter Since 2010

At this present time reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

Just 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies really make use of them.

Although we now know why customer reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. People expect to see some negative reviews.

Source: Capterra

73% Of Customers Think Customer Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with scores alone.

Written reviews make the statistics appear more genuine which is what the prospective clients are searching for. Nearly a 3rd of consumers state composed reviews are the only feature that makes them think the websites' reviews are relevant and useful.

Source: Fan and Fuel

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to buy a brand-new automobile and there are a number of models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other consumers, you quickly decide on a model that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

90 Percent Of Individuals Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Stats reveal that reviews were more effective than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

More Than Half Of Clients Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are purportedly the more opinionated ones.

Source: Statista

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out much more reviews to get a clear view of how the business is actually doing. Do not depend upon that statistic alone.

Source: Brightlocal

77% Of Clients Would Most Likely Leave A Review If They Were Asked

More than a 35% would leave a review to inform others about their client encounter and 24% would rather direct their review to the business itself.

Over a 26% would be willing to leave a review to assist other individuals with their decision making process.

Source: Podium

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management stats show a business's reputation does not impact simply the consumers. Potential team members also take a look at ratings and take a look at reviews.

Source: Deloitte

Only 6% Of Consumers Don't Trust Customer Reviews At All

According to customer review data, a massive 19% of consumers constantly rely on online reviews and never ever a make a purchase without checking out reviews initially.

Source: Statista