54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star rating is the first thing customers see. Still, users pay attention to other elements too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US customers.

Source: Statista

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies actually utilize them.

Although we now understand why client reviews are so effective, most businesses apparently don't.

Source: LsaInsider

Most Best Selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. Sometimes a lower ranking really helps your overall rating.

According to customer rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to pick a doctor or a lawyer.

Younger people (age 18-35) are a lot more inclined to employ an expert based upon online reviews. Only 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

Customers Could Spend 31 Percent More With A Business That Has Great Reviews

Pay attention to this statistic. The better other users describe your product or service, the more money you can charge and customer review statistics reveal to us exactly how much more.

Source: Martech Zone

72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how captivating your marketing is, you still need consumer reviews. There's no skirting around it. Customers are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can also influence our buying decisions.

According to social reviews data, Facebook impacts over half of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that 4 out of five users are likely to trust a local business.

Source: RevLocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Clients

24% of US buyers consider reviews as 'very influential'.

To show the value of online reviews and ratings, did you understand that 81 percent of customers will pay more for an item with reviews and those very same clients are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

Online Item Reviews About An Item Can Boost Its Conversion Rate By An Unprecedented 270%

User review statistics show the purchase possibility for an item with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

89% Of Shoppers Want To Read Reviews Using Their Cell Phones

Be it by means of an app or a mobile internet browser, most people prefer to read reviews on their mobile devices.

Source: Statista

More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Customers Browse A Companies Reactions To Reviews

Not only do a lot of shoppers read the review replies, 30% of them value them highly. Almost 96% read the responses to their own reviews.

Source: Brightlocal

Consumers Reading Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing decisions are made quickly.

Online reviews are clearly persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

83 Percent Of Consumers Don't Rely On Advertising

The standard channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust ads select to focus on consumers' recommendations online.

Source: Statuslabs

61% Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two-thirds of businesses have outstanding and good scores. Only 5% of businesses have a rating below three stars.

Source: Brightlocal

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use An Organisation

This stat is one of numerous that highlight the value of online rankings. Now that news of client satisfaction travels this fast, keeping your customers happy is more vital than ever.

57 percent of consumers have searched for companies with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for companies with a best five star ranking.

Source: Brightlocal

60 Percent Of Consumers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With men being two times as likely to be affected than ladies.

Reviews and score data reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias