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64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read consumer reviews, agree that it increases their purchasing confidence.
Companies utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Only 6 Percent Of Consumers Don't Trust Client Reviews At All
According to consumer review stats, a massive 19% of consumers always trust online reviews and never ever a buy without checking out reviews first.
Source: Statista
Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business
Given that the large bulk of customers read reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews
Online review statistics show that 63% of customer reviews stay without a reaction. That's regrettable, because those companies are losing consumers that way.
Source: Review Trackers
Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise influence our buying preferences.
According to social reviews statistics, Facebook affects more than half of users' purchase decisions.
Facebook reviews statistics expose that four out of 5 users are more likely to trust a local business if it has positive reviews.
Source: RevLocal
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Google Accounts For 57.5% Of All Reviews Around The World
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
88% Of Executives Judge Reputation Risk As A Top Business Problem
Reputation management statistics indicate a company's reputation does not affect simply the customers. Potential employees also take a look at scores and take a look at reviews.
Source: Deloitte
Consumers Reading Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Therefore, buying choices are made quickly.
Online reviews are certainly persuasive, yet online marketers haven't always come to value the power of them.
Source: Martech Zone
If They Were Asked, 77% Of Clients Would Most Likely Leave A Review
More than a 35% would leave a review to educate others about their client encounter and 24% would likely direct their review to the business itself.
Over a 26% would want to submit a review to assist other people with their choice making process.
Source: Podium
15% Of People Do Not Trust Businesses With No Online Reviews
No trust means no interactions. 15% of prospective consumers will not even consider working with a business they can't discover opinions about.
Source: Statuslabs
Because They Want To Purchase A Service Or An Item And Want To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Websites.
Users come because they have already formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
The Majority Of Best Selling Items Have An Average Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score actually helps your overall score.
According to client rating statistics, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
89% Of Consumers Choose To Read Reviews On Their Mobile Devices
Be it via an app or a mobile browser, consumers choose to read reviews on their phones.
Source: Statista
86% Of Customers Would Consider Writing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them an excellent experience.
Source: Brightlocal
49 Percent Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency also.
The share of consumers, who focus on the variety of reviews is currently at 46%.
Source: Brightlocal