70% Of Customers Choose To Discover A Business By Means Of Short Articles And Reviews, Instead Of Advertisements

Advertisements are all well and good, however it deserves attempting a different approach also. Reviews are by far the best method to discover the truth about a service or product.

Source: Statuslabs

Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful people understand the worth of being informed. User-generated material has an indisputable effect on customers.

If businesses think of the power of consumer reviews over millennials, they will realize what they've been losing out on. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Buyers Reading Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. For that reason, buying decisions are made quickly.

Online reviews are obviously convincing, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US shoppers consider reviews as 'very influential'.

To highlight the importance of online reviews and rankings, did you understand that 81 percent of customers will pay more for an item with reviews and those same consumers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

83% Of Clients Don't Trust Advertising

The traditional channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust ads select to take note of clients' suggestions online.

Source: Statuslabs

90% Of Customers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals state about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

73 Percent Of Customers Think Client Reviews Are More Crucial Than Star And Number Ratings

Online review statistics make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more authentic which is what the prospective consumers are looking for. Practically a third of consumers say composed reviews are the only feature that makes them think the websites' reviews are useful and relevant.

Source: Fan and Fuel

30% Of Customers Feel Comfortable With A Business Which Responds To Online Reviews

Corresponding with your clients creates trust. Even something as simple as reacting to their comments and reviews can make them feel appreciated.

As you may expect, customers who feel this way are ready to invest more cash with a business.

Source: Statuslabs

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats indicate a business's reputation does not affect just the customers. Potential employees also look at rankings and take a look at reviews.

Source: Deloitte

63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review stats reveal the general popularity of a website can only presume when it pertains to trust.

Source: Review Trackers

Positive Reviews Encourage 68% Of Customers To Use Local Businesses

Considering that the huge bulk of consumers read reviews, you'd want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A One Star Increase In Ranking Can Cause A 5% To 9% Boost In Business Income

Businesses that treat clients fairly normally flourish, review websites help make certain of that.

Source: Statuslabs

72 Percent Of Customers Won't Take Action Unless They Read Some Reviews

Irrespective of how eye-catching your marketing is, you still need client reviews. There is no way around it. Consumers are still willing to hear you out, but they rely on other people more.

Source: My Testimonial Engine

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are generally ads.

Source: Martech Zone

USA Buyers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews

They focus on various elements of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA clients.

Source: Statista

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the huge effect user rankings have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated material can do miracles in terms of conversions.

A single review can have a substantial influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44 percent increase.

Source: RevLocal