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If They Were Asked, 77% Of Customers Would Probably Post A Review
More than a 35% would submit a review to educate others about their consumer experience and 24% would rather direct their review to the company itself.
Over a 26% would be willing to give a review to assist other people with their decision making process.
Source: Podium
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
Half Of All Millennial's "Always" Check Out Online Reviews For Businesses
Younger individuals understand the value of being informed. User-generated material has an indisputable effect on customers.
They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, agree that it increases their buying confidence.
Businesses use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
90% Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about first impressions?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
91% Of Millennials Rely On Online Reviews As Much As Loved Ones
Online review stats place consumers' reviews as the most trustworthy source of recommendations. Online reviews generally carry the exact same weight as advice from family and friends.
Source: Brightlocal
77% Of Customers Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how great your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that companies ought to be constantly requesting reviews.
Source: Statuslabs
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
70% Of Customers Choose To Learn About A Business Via Articles And Reviews, Instead Of Ads
Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are by far the best way to find the truth about a service or product.
Source: Statuslabs
89% Of Clients Browse A Businesses Responses To Reviews
Not only do most clients read the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and want the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
86 Percent Of Consumers Would Consider Writing A Review For A Business
Your customers are your most important resource, and it's not just because of the cash they invest at your business. They will be prepared to share it if you offer them a good experience.
Source: Brightlocal
Customers Might Invest 31% More With A Business That Has Terrific Reviews
Focus on this statistic. The more detailed other users explain your services or product, the more cash you can charge and customer review stats show us precisely just how much more.
Source: Martech Zone
98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Site
Normally, 142 million consumers check out Yelp each month. This is as excellent a time as any if you have not declared your complimentary Yelp business page.
Source: RevLocal
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a brand-new vehicle and there are several models which fit your criteria. How do you select the best one for you? Well, you read reviews.
With the help of other consumers, you manage to select one that works for you. That's how favorable reviews transform consumers into consumers.
Source: Consumer Affairs