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Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies actually make use of them.
Although we now know why consumer reviews are so powerful, the majority of businesses apparently don't.
Source: LsaInsider
82% Of Customers Visit Review Sites Since They Wish To Purchase A Service Or An Item And Want To Get The Truth About The Businesses Services And Products.
Users come because they have actually currently formed a purchase decision. The bulk of them (89%) buy within a week of their visit.
Source: RevLocal
63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.
These online review statistics reveal the basic popularity of a website can only go so far when it pertains to trust.
Source: Review Trackers
A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Profits
Businesses that treat customers well usually flourish, review websites help make certain of that.
Source: Statuslabs
More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.
Reviews and score statistics reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias
73 Percent Of Customers Think Client Reviews Are More Important Than Star And Number Scores
Online review statistics make it clear people aren't satisfied with ratings alone.
Customer reviews make the stats appear more genuine which is what the potential consumers are looking for. Nearly a third of consumers state written reviews are the only function that makes them think the websites' reviews are pertinent and beneficial.
Source: Fan and Fuel
89% Of Consumers Review A Companies Replies To Reviews
Not only do the majority of customers check out the review replies, 30% of them value them highly. Practically 96% read the replies to their own reviews.
Source: Brightlocal
53% Of Customers Expect Businesses To Answer Back Within A Week To Negative Reviews
Online review stats clarify that 63% of customer reviews remain without a response. That's regrettable, because those companies are losing clients that way.
Source: Review Trackers
More Than Half Of Customers Will Not Use A Business If It Has Less Than A 4 Star Score
This stat is among numerous that illustrate the significance of online scores. Now that news of consumer satisfaction travels this quick, keeping your clients pleased is more vital than ever.
57 percent of consumers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
Furthermore, 11% looked only for businesses with a perfect five star score.
Source: Brightlocal
Most Best Selling Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to customer rating stats, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management stats show a business's reputation does not impact simply the clients. Prospective team members likewise look at rankings and read reviews.
Source: Deloitte
Reviews Posted On Twitter Can Improve Online Sales By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, instead of a mediocre or negative one.
Source: Brightlocal
77% Of Clients Would Undoubtedly Submit A Review If They Were Asked
More than a 35% would leave a review to inform others about their client encounter and 24% would certainly direct their review to the company itself.
Over a 26% would be willing to submit a review to help other people with their choice making process.
Source: Podium
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Customers
24% of US consumers consider reviews as 'exceptionally influential'.
To highlight the importance of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also ready to accept slower shipping times for such products.
Source: Turntonetworks
When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element
Stats reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
74 Percent Of Regional Businesses Have At Least 1 Google Review
One review is far from enough to enhance your website's SERP ranking.
Taking a look at online ratings stats, we learnt that a business needs to have an average of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal