Consumers Might Invest 31 Percent More With A Business That Has Excellent Reviews

Focus on this statistic. The more detailed other users describe your services or product, the more money you can charge and customer review statistics reveal to us exactly just how much more.

Source: Martech Zone

More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Search Customer Reviews Of Professional Services

Majority of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% used online reviews to choose an attorney or a doctor.

Younger people (age 18-35) are a lot more inclined to employ an expert based on online reviews. Only 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

Reviews Published On Twitter Can Help Boost Sales By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

Most Popular Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Positive Reviews Encourage 68% Of Consumers To Use A Local Business

Since the large majority of customers check out reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

61% Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars

Typically two thirds of businesses have outstanding and great scores. Only 5% of companies have a ranking below 3 stars.

Source: Brightlocal

98% Of Yelp's Visitors Bought From A Business They Discovered On The Site

Normally, 142 million consumers check out Yelp monthly. If you have not declared your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

83% Of All Young People Were Invited To Post A Review Recently

Of those invited, 80% of clients did leave a review. Overall, businesses have actually asked 66% of all customers to submit a review on their company.

Source: Brightlocal

Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Use A Company

This stat is one of numerous that show the value of online ratings. Now that news of customer satisfaction travels this quick, keeping your consumers delighted is more important than ever.

57 percent of customers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked only for companies with a best five star ranking.

Source: Brightlocal

63.6% Of Consumers Check Out Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats reveal the basic appeal of a site can just go so far.

Source: Review Trackers

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

Many Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, rather than a mediocre or negative one.

Source: Brightlocal

49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.

The share of consumers, who take notice of the number of reviews is currently at 46%.

Source: Brightlocal

53% Of Customers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review statistics show that 63% of consumer reviews go on without a reply. That's regrettable, due to the fact that those businesses are losing customers that way.

Source: Review Trackers