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83% Of All Younger Customers Were Invited To Post A Review Recently
Of those asked, 80% of clients did give a review. Overall, companies have asked 66% of all clients to leave a review on their company.
Source: Brightlocal
Half Of All Millennial's "Always" Read Online Reviews For Businesses
More youthful people know the value of being informed. User-generated content has an unassailable influence on customers.
They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
The Typical Review Word Count Has Gotten 65% Shorter Since 2010
Nowadays reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270%
User review statistics reveal the purchase probability for a product with 5 reviews is 270% higher than the exact same product without reviews.
Source: Spiegel Research Center
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from sufficient to enhance your site's SERP ranking.
Taking a look at online rankings statistics, we found out that a business requires to have approximately 40 reviews before customers "Award" it with a star.
Source: Brightlocal
95% Of Dissatisfied Clients Will Go Back To A Business If A Company Takes Care Of Issues Rapidly And Effectively
Consumers do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there's absolutely nothing else a business can do to solve an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of USA Consumers
24% of US buyers consider reviews as 'very influential'.
To highlight the importance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those same customers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
72% Of Consumers Won't Take Action Before They Read Some Reviews
Irrespective of how captivating your marketing is, you still need customer reviews. There is no way around it. Clients are still happy to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
83 Percent Of Clients Do Not Trust Advertising
The standard channels to reach clients aren't as prominent as they used to be. A lot of users who no longer trust advertisements pick to take notice of consumers' recommendations online.
Source: Statuslabs
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to purchase a brand-new vehicle and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.
With the help of other consumers, you manage to pick a model that works for you. That's how positive reviews transform customers into customers.
Source: Consumer Affairs
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Service
This stat is among many that highlight the importance of online rankings. Now that news of consumer satisfaction travels this quick, keeping your customers pleased is more crucial than ever.
57 percent of consumers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.
Furthermore, 11 percent looked just for businesses with a perfect five star rating.
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70%
One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats show the general popularity of a website can just go so far.
Source: Review Trackers
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review stats reveal user-generated material can do wonders in terms of conversions.
A single review can have a substantial impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent boost.
Source: RevLocal
Consumers Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. Buying choices are made rapidly.
Online reviews are obviously convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
89% Of Shoppers Like To Read Reviews Using Their Cell Phones
Be it via an app or a mobile internet browser, clients prefer to read reviews on their mobile devices.
Source: Statista