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Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Customers
24% of US consumers consider reviews as 'incredibly influential'.
To show the importance of online reviews and ratings, did you know that 81 percent of customers will pay more for a product with reviews and those exact same consumers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
83% Of Clients Don't Rely On Advertising
The standard channels to reach consumers aren't as influential as they utilized to be. A lot of users who no longer trust ads choose to pay attention to consumers' suggestions online.
Source: Statuslabs
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, manufacturers' descriptions are basically advertisements.
Source: Martech Zone
89% Of Buyers Want To Read Reviews Using Their Mobile Devices
Be it by means of an app or a mobile browser, customers prefer to read reviews on their mobile devices.
Source: Statista
70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. Many people check out many more reviews to get an idea of how business is really doing. Do not depend upon that statistic alone.
Source: Brightlocal
60% Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With men being two times as likely to be affected than women.
Reviews and score statistics show people value the opinion of peers more than any other material.
Source: Collective Bias
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's consumers are smart and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our purchasing decisions.
According to social media reviews data, Facebook impacts the majority of users' purchase choices.
Facebook reviews statistics reveal that four out of five users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal
Software Application Reviews Impact Over 98 Percent Of All Purchasers
18% of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
71% Of Millennials Search Consumer Reviews Of Expert Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to pick a medical professional or a legal representative.
Younger people (age 18-35) are even more inclined to employ an expert based upon online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
83% Of All Younger Customers Were Invited To Give A Review Recently
Of those asked, 80% of clients did post a review. Overall, businesses have actually asked 66% of all consumers to give a review on their business.
Source: Brightlocal
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review statistics reveal user-generated material can do wonders in regards to conversions.
A single review can have a substantial effect on your business.
A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can provide a mind-blowing 44% increase.
Source: RevLocal
30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews
Corresponding with your customers develops trust. Even something as simple as responding to their remarks and reviews can make them feel appreciated.
As you may expect, clients who feel this way are going to invest more money with a company.
Source: Statuslabs