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If They Were Asked, 77% Of Consumers Would Likely Leave A Review
More than a 35% would leave a review to inform others about their client encounter and 24% would definitely direct their review to the business itself.
Over a 26% would want to give a review to help other people with their decision making process.
Source: Podium
Google Represents 57.5% Of All Reviews Across The Globe
Google is in the lead here, followed by Facebook as a distant second.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
70 Percent Of Consumers Choose To Learn About A Business Via Reviews And Articles, Rather Than Ads
Advertisements are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the very best method to discover the truth about a service or product.
Source: Statuslabs
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a brand-new car and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.
With the help of other consumers, you manage to decide on one that works for you. That's how favorable reviews transform customers into clients.
Source: Consumer Affairs
Positive Reviews Motivate 68% Of Consumers To Use A Local Business
Considering that the huge bulk of consumers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Customers Could Invest 31% More With A Business That Has Excellent Reviews
Focus on this statistic. The better other users explain your product or service, the more money you can charge and customer review stats show us precisely how much more.
Source: Martech Zone
Negative Reviews Can Improve Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, people devote more than 5 times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
A Lot Of Best-selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everybody delighted, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower ranking really helps your overall score.
According to consumer rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
A One Star Boost In Ranking Can Cause A 5% To 9% Boost In Business Earnings
Businesses that treat customers honorably generally flourish, review websites help make sure of that.
Source: Statuslabs
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can also influence our purchasing preferences.
According to social reviews statistics, Facebook impacts the majority of users' purchase choices.
Facebook reviews statistics expose that 4 out of 5 users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months
Clients don't care how good your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that companies need to be constantly requesting reviews.
Source: Statuslabs
83 Percent Of Clients Do Not Trust Advertising
The traditional channels to reach customers aren't as prominent as they utilized to be. Most users who no longer trust advertisements pick to pay attention to customers' suggestions online.
Source: Statuslabs
61 Percent Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Typically 2 out of 3 businesses have outstanding and awesome ratings. Only 5% of businesses have a score listed below 3 stars.
Source: Brightlocal
72% Of Customers Will Not Take Action Unless They Read Some Reviews
Regardless of how alluring your marketing is, you still require customer reviews. There's no way around it. Consumers are still ready to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
When Purchasing Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor
Stats reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of Online Shopping.
Today's buyers are wary and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista