More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Google Represents 57.5% Of All Reviews All Over The World

Google is in the lead here, followed by Facebook as a far-off second.

These are the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies actually use them.

Although we now understand why client reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

90 Percent Of Users Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people state about impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to buy a new car and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other people, you manage to decide on a model that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

A Single Business Review Can Lift Its Conversions By 10%

Online review statistics reveal user-generated content can do wonders in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44 percent increase.

Source: RevLocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US consumers consider reviews as 'very influential'.

To highlight the importance of online reviews and rankings, did you know that 81% of customers will pay more for a product with reviews and those very same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Clients Could Invest 31 Percent More With A Business That Has Terrific Reviews

Take notice of this statistic. The better other users explain your product and services, the more cash you can charge and customer review stats reveal to us precisely just how much more.

Source: Martech Zone

61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars

Overall 2 out of 3 businesses have excellent and great scores. Only 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

82% Of Consumers Visit Review Sites Since They Wish To Buy A Service Or An Item And Wish To Get The Facts About Business Product Or Services.

Review websites are places that customers go to get the truth about a business, product and services . Since they have currently formed a buying decision, users come. The majority of them (89 percent) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

83 Percent Of Clients Do Not Rely On Advertising

The conventional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust ads choose to take note of consumers' recommendations online.

Source: Statuslabs

Reviews Shared On Twitter Can Boost Sales By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

60 Percent Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and score data show individuals value the opinion of peers more than any other material.

Source: Collective Bias

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Utilize A Company

This stat is one of many that highlight the significance of online rankings. Now that news of client fulfillment travels this quick, keeping your consumers happy is more vital than ever.

57 percent of consumers have actually searched for business with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11 percent looked just for companies with an ideal five star rating.

Source: Brightlocal

49% Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of customers, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Customers expect to see some negative reviews.

Source: Capterra