61 Percent Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars

Typically 2 out of 3 companies have excellent and great ratings. Just 5% of companies have a ranking below three stars.

Source: Brightlocal

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

95% Of Unhappy Customers Will Go Back To A Business If A Business Manages To Solve Issues Quickly And Effectively

Clients do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there is absolutely nothing else a business can do to fix an issue, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

US Buyers Consider "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on various aspects of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American clients.

Source: Statista

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out client reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the huge effect user rankings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Consumers expect to see some unfavorable reviews.

Source: Capterra

Positive Reviews Motivate 68% Of Consumers To Choose A Local Business

Given that the large bulk of customers read reviews, you would want yours to be enticing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

30% Of Clients Feel Favorable To A Company Which Answers Online Reviews

Staying connected with your customers builds their trust. Even something as basic as responding to their reviews and remarks can make them feel appreciated.

As you might anticipate, customers who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

Google Accounts For 57.5% Of All Reviews Around The Globe

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

91 Percent Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review statistics place clients' reviews as the most credible source of recommendations. Online reviews generally bring the exact same weight as advice from loved ones.

Source: Brightlocal

Many Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends show people choose to comment if they had a positive experience, instead of a mediocre or negative one.

Source: Brightlocal