If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. People anticipate to see some negative reviews.

Source: Capterra

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

In recent years reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.

Source: Review Trackers

63.6% Of Consumers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

When it comes to trust, these online review stats show the general popularity of a website can just go so far.

Source: Review Trackers

60% Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.

Reviews and score data reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

70% Of Customers Choose To Learn About A Business Via Posts And Reviews, Rather Than Advertisements

Ads are all well and good, but it deserves trying a different approach also. Reviews are by far the very best method to discover the truth about a product or service.

Source: Statuslabs

88% Of Executives Consider Reputation Risk As A Top Business Concern

Reputation management stats show a company's reputation doesn't affect just the consumers. Prospective team members also look at ratings and take a look at reviews.

Source: Deloitte

53 Percent Of Americans Consider Product Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and want the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

77% Of Clients Would Definitely Give A Review If They Were Asked

More than a 35% would do it to inform others about their client experience and 24% would undoubtedly direct their review to the company itself.

Over a 26% would want to submit a review to help other people with their choice making process.

Source: Podium

Favorable Reviews Encourage 68% Of Consumers To Use A Local Business

Given that the large majority of consumers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Statistics reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of customers who read client reviews, agree that it increases their buying confidence.

Organizations use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

67% Of Consumers Suggest Reviews Are A "Extremely Important" Factor When Picking A Service Provider

Reviews have a massive impact on their decision when consumers have to pick a solution provider.

Source: DemandGenReport

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

53% Of Customers Expect Businesses To Respond Within A Week To Negative Reviews

Online review stats reveal that 63% of consumer reviews go on without a response. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

83% Of All Younger Customers Were Asked To Leave A Review Recently

Of those invited, 80% of consumers did submit a review. Overall, businesses have asked 66% of all consumers to give a review on their business.

Source: Brightlocal

Majority Of Consumers Won't Utilize A Business If It Has Less Than A 4 Star Ranking

This stat is among lots of that illustrate the importance of online scores. Now that news of customer complete satisfaction travels this quick, keeping your consumers pleased is more important than ever.

57 percent of consumers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked just for organizations with a best five star ranking.

Source: Brightlocal

91 Percent Of Millennials Rely On Online Reviews As Much As Family And Friends

Online review stats place clients' reviews as the most reliable source of suggestions. Online reviews usually bring the same weight as suggestions from loved ones.

Source: Brightlocal