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71% Of Millennials Search Consumer Reviews Of Expert Services
More than half of all individuals in need of a professional service rely on online reviews.
According to online reviews data, 59% utilized online reviews to choose a doctor or a legal representative.
Younger people (age 18-35) are even more likely to hire an expert based upon online reviews. Just 19% of millennials will consider employing an attorney without any.
Source: Thomson Reuters
Google Accounts For 57.5% Of All Reviews Around The Globe
Google is in the lead here, followed by Facebook as a distant second.
These the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Customers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done quicker. For that reason, buying choices are made quickly.
Online reviews are clearly persuasive, yet online marketers have not always come to value the power of them.
Source: Martech Zone
A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Earnings
Businesses that treat consumers honorably normally flourish, review sites help make sure of that.
Source: Statuslabs
53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
70% Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people read many more reviews to get a better idea of how business is really doing. Do not depend upon that statistic alone.
Source: Brightlocal
60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With males being two times as likely to be influenced than women.
Reviews and ranking statistics reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
70 Percent Of Customers Prefer To Learn About A Business By Means Of Reviews And Articles, Instead Of Advertisements
Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are by far the best method to discover the truth about a service or product.
Source: Statuslabs
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to buy a brand-new automobile and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read reviews.
With the help of other consumers, you manage to choose a model that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Typically 2 out of 3 businesses have outstanding and good ratings. Just 5% of companies have a rating listed below 3 stars.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. People anticipate to see some unfavorable reviews.
Source: Capterra
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US consumers consider reviews as 'extremely influential'.
To highlight the importance of online reviews and ratings, did you know that 81 percent of customers will pay more for a product with reviews and those same consumers are also ready to accept slower shipping times for such items.
Source: Turntonetworks
77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months
Consumers don't care how great your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.
Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses ought to be constantly asking for reviews.
Source: Statuslabs
More Than Half Of Clients Aged 25-34 Submitted Reviews
According to Statista, the more youthful generations are reportedly the more vocal ones.
Source: Statista