The Average Review Length Has Become 65% Shorter Since 2010

In recent years reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

American Buyers View "Product Performance" To Be The Most Useful Detail In Product Reviews

When individuals check out reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of US customers.

Source: Statista

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'constantly' or 'very often'.

Source: Trust You

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

A One Star Increase In Score Can Cause A 5% To 9% Increase In Business Earnings

Businesses that treat clients well typically prosper, review websites help ensure of that.

Source: Statuslabs

83% Of All Young Consumers Were Invited To Leave A Review Recently

Of those invited, 80% of customers did leave a review. In general, companies have actually asked 66% of all clients to give a review on their company.

Source: Brightlocal

67% Of Customers Say Reviews Are A "Extremely Important" Factor When Picking A Service Provider

When clients need to choose a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

86% Of Consumers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they spend at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

70 Percent Of Customers Choose To Find Out About A Business By Means Of Reviews And Articles, Rather Than Advertisements

Ads are all well and good, however it deserves attempting a different approach also. Reviews are without a doubt the best way to discover the truth about a product or service.

Source: Statuslabs

Favorable Reviews Motivate 68% Of Consumers To Use A Local Business

Since the huge bulk of customers read reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase likelihood for a product with five reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

89% Of Consumers Read A Businesses Reactions To Reviews

Not only do many shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a new vehicle and there are several models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.

With the help of other people, you manage to choose one that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. Therefore, buying choices are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

73% Of Customers Believe Customer Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear people aren't pleased with scores alone.

Consumer reviews make the stats appear more genuine which is what the potential clients are trying to find. Practically a third of consumers say composed reviews are the only feature that makes them think the sites' reviews are relevant and useful.

Source: Fan and Fuel

91 Percent Of Millennials Trust Online Reviews As Much As Friends And Family

Online review stats position clients' reviews as the most credible source of suggestions. Online reviews generally carry the very same weight as advice from family and friends.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US buyers consider reviews as 'very influential'.

To illustrate the importance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those same consumers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks