Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review data, people devote more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

Reviews Shared On Twitter Can Help Grow Revenues By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

If They Were Asked, 77% Of Customers Would Definitely Post A Review

More than a 35% would leave a review to inform others about their consumer encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to leave a review to assist other individuals with their decision making process.

Source: Podium

74% Of Local Businesses Have At Least One Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Looking at online scores statistics, we found out that a business needs to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

More youthful people understand the value of being informed. User-generated content has an unassailable impact on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older people are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

98 Percent Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site

Generally, 142 million consumers go to Yelp on a monthly basis. If you haven't claimed your totally free Yelp business page, this is as great a time as any.

Source: RevLocal

86% Of Consumers Would Consider Writing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they invest at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.

Today's buyers are smart and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the buying decision.

Source: Statista

67% Of Customers Suggest Reviews Are A "Extremely Important" Factor When Picking A Service Provider

When consumers have to choose a service provider, reviews have a huge effect on their decision.

Source: DemandGenReport

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the enormous effect user scores have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

73 Percent Of Consumers Think Client Reviews Are More Crucial Than Star And Number Ratings

Online review stats make it clear people aren't satisfied with ratings alone.

Written reviews make the statistics appear more authentic which is what the would-be consumers are looking for. Almost a third of consumers say written reviews are the only function that makes them believe the websites' reviews are pertinent and beneficial.

Source: Fan and Fuel

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to buy a brand-new automobile and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how favorable reviews transform consumers into clients.

Source: Consumer Affairs

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You