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Software Reviews Impact Over 98 Percent Of All Purchasers
18% of software application buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
15 Percent Of Consumers Do Not Trust Businesses With No Online Reviews
No trust suggests no interactions. 15% of prospective consumers won't even consider working with a business they can't find viewpoints about.
Source: Statuslabs
Favorable Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Considering that the vast bulk of customers read reviews, you'd want yours to be enticing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a new vehicle and there are a number of models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.
With the help of other people, you quickly decide on one that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
More Than Half Of Customers Aged 25 To 34 Gave Reviews
According to Statista, the younger generations are clearly the more vocal ones.
Source: Statista
The Average Review Length Has Actually Gotten 65% Shorter Since 2010
Recently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
Google Accounts For 57.5% Of All Reviews Around The Globe
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
86 Percent Of Customers Would Think About Writing A Review For A Business
Your customers are your most important resource, and it's not just because of the money they invest at your business. If you give them a great experience, they will want to share it.
Source: Brightlocal
When Buying Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor
Data reveal that reviews were more successful than TV ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
74% Of Regional Businesses Have At Least 1 Google Review
One review is far from enough to improve your site's SERP ranking.
Taking a look at online ratings statistics, we discovered that a company requires to have an average of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the huge impact user rankings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.
Source: Career Arc