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63.6% Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics show the basic appeal of a site can only go so far.
Source: Review Trackers
91 Percent Of Millennials Trust Online Reviews As Much As Friends And Family
Online review stats position clients' reviews as the most reliable source of suggestions. Online reviews typically bring the same weight as guidance from family and friends.
Source: Brightlocal
74 Percent Of Local Companies Have At A Minimum, One Google Review
A single review is far from enough to enhance your site's SERP ranking.
Taking a look at online ratings stats, we learnt that a business needs to have an average of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review stats prove that 63% of client reviews stay without a reaction. That's too bad, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
Just 6 Percent Of Consumers Don't Rely On Client Reviews At All
According to consumer review data, a tremendous 19% of customers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out client reviews, agree that it increases their purchasing confidence.
Companies use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
71% Of Millennials Search Customer Reviews Of Expert Services
Majority of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose an attorney or a medical professional.
Younger people (age 18-35) are much more inclined to hire an expert based on online reviews. Only 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'very often'.
Source: Trust You
Reviews Published On Twitter Can Improve Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Most Popular Products Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Often a lower score in fact helps your overall score.
According to customer rating stats, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
53% Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
A Lot Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends reveal people prefer to comment if they had a positive experience, rather than a unfavorable or average one.
Source: Brightlocal
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can also influence our buying decisions.
According to social media reviews statistics, Facebook affects over half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics expose that four out of five users are more likely to rely on a local business.
Source: RevLocal
89% Of Clients Choose To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile browser, most people prefer to read reviews on their smart phones.
Source: Statista
If A Company Manages To Fix Problems Rapidly And Efficiently, 95% Of Unhappy Customers Will Go Back To A Business
Clients do not anticipate you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's nothing else a company can do to fix an issue, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.
Reviews and rating stats show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias