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70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Most people read a lot more reviews to get a clear view of how the business is in fact doing. Do not depend on that figure alone.
Source: Brightlocal
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
Google Represents 57.5% Of All Reviews Globally
Google is in the lead here, followed by Facebook as a far-off second.
These are the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews
Online review stats reveal that 63% of consumer reviews remain without a reaction. That's too bad, since those companies are losing consumers that way.
Source: Review Trackers
Because They Want To Acquire A Product Or A Service And Want To Get The Facts About The Businesses Items And Services, 82% Of Customers Visit Review Sites.
Review sites are places that customers go to get the truth about a service, business or item . Users come due to the fact that they have currently formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site
Usually, 142 million customers go to Yelp on a monthly basis. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
53% Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of Online Shopping.
Today's consumers are smart and desire the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
If A Business Manages To Solve Issues Rapidly And Effectively, 95% Of Disappointed Clients Will Return To A Business
Customers don't expect you to be perfect. When things go wrong, they do expect you to fix things. If there's nothing else a company can do to solve an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company
The star rating is the first thing customers see. Still, users take note of other aspects also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of United States customers.
Source: Statista
A Solitary Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated material can do miracles in regards to conversions.
A single review can have a substantial impact on your business.
A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44 percent increase.
Source: RevLocal
The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet from twitter.
Source: Review Trackers
49% Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of clients, who take note of the variety of reviews is currently at 46 percent.
Source: Brightlocal
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the producer states. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Data reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
70 Percent Of Consumers Choose To Discover A Business Via Reviews And Posts, Instead Of Ads
Ads are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the best way to find the truth about a service or product.
Source: Statuslabs