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Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
US Buyers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews
When individuals read reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA customers.
Source: Statista
95% Of Unhappy Clients Will Go Back To A Business If A Company Manages To Fix Problems Rapidly And Efficiently
Clients do not expect you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
53% Of Consumers Expect Businesses To Reply Within A Week To Negative Reviews
Online review statistics clarify that 63% of consumer reviews remain without a response. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
A Single Business Review Can Lift Its Conversions By 10%
Online review statistics show user-generated material can do miracles in terms of conversions.
A single review can have a massive effect on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44% boost.
Source: RevLocal
One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
More youthful individuals understand the worth of being informed. User-generated content has an indisputable influence on consumers.
If businesses stop to consider the power of client reviews over millennials, they will recognize what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
Only 6 Percent Of Consumers Do Not Trust Customer Reviews At All
According to consumer review stats, a massive 19 percent of consumers always rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews
Communicating with your consumers builds their trust. Even something easy like responding to their reviews and comments can make them feel valued.
As you might anticipate, clients who feel this way are more willing to spend more money with a company.
Source: Statuslabs
77% Of Buyers Do Not Rely On Reviews That Are Older Than Three Months
Customers don't care how good your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that companies need to be continuously requesting reviews.
Source: Statuslabs
Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the producer says. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from adequate to improve your website's SERP ranking.
Looking at online rankings stats, we learnt that a company requires to have at least 40 reviews before customers "Award" it with a star.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz