52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Customers expect to see some negative reviews.

Source: Capterra

53 Percent Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of Online Shopping.

Today's consumers are smart and want the very best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Favorable Reviews Motivate 68 Percent Of Customers To Choose A Local Business

Because the vast bulk of customers check out reviews, you'd want yours to be appealing to new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people read many more reviews to get a better idea of how business is in fact doing. Do not depend upon that figure alone.

Source: Brightlocal

91% Of Millennials Turn To Online Reviews As Much As Loved Ones

Online review stats position customers' reviews as the most trustworthy source of recommendations. Online reviews usually bring the same weight as advice from loved ones.

Source: Brightlocal

The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010

As of late reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet from twitter.

Source: Review Trackers

60% Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and score data show individuals value the opinion of peers more than any other material.

Source: Collective Bias

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated material can do miracles in terms of conversions.

A single review can have a substantial influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44% boost.

Source: RevLocal

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the enormous effect user ratings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

15% Of Visitors Do Not Trust Businesses Without Online Reviews

No trust suggests no interactions. 15% of potential consumers won't even consider working with a company they can't discover viewpoints about.

Source: Statuslabs

Online Product Reviews About An Item Can Boost Its Conversion Rate By An Unprecedented 270 Percent

User review statistics reveal the purchase possibility for an item with five reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a new automobile and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read the reviews.

With the help of other customers, you manage to pick one that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

89% Of Customers Review A Companies Replies To Reviews

Not only do the majority of individuals read the review replies, 30% of them highly value them. Almost 96% read the replies to their own reviews.

Source: Brightlocal

The Majority Of Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a supplier. Online review trends show individuals choose to comment if they had a favorable experience, rather than a negative or mediocre one.

Source: Brightlocal

70% Of Consumers Choose To Find Out About A Business By Means Of Posts And Reviews, Rather Than Advertisements

Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are by far the very best way to find the truth about a product or service.

Source: Statuslabs